Stop Talking to Customers, Start Hitting Partner Pain Points
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Stop Talking to Customers, Start Hitting Partner Pain Points
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Why partnership leaders need to talk to more skeptics
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Why partnership leaders need to talk to more skeptics
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Why product and engineering come first in tech partnerships
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Why product and engineering come first in tech partnerships
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Getting Back to the Basics of Sales
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Getting Back to the Basics of Sales
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Why great partnership leaders challenge their own assumptions
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Why great partnership leaders challenge their own assumptions
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How the best partner programs track measurable success
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How the best partner programs track measurable success
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Forecasting your partners' capabilities and contributions
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Forecasting your partners' capabilities and contributions
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A common mistake teams make when externalizing partner programs
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PartnerStack vs Impact in 30 Seconds
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How cold calling taught Kate what buyers really want
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How partnership leaders can earn their seat at the table
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A common misconception about affiliate and performance marketing
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🔗 How It Works: 1. Join an affiliate program (Amazon Associates, ClickBank, ShareASale, etc.) and TikTok Shop 😎 2. Get a unique affiliate link to a product or service. 3. Promote the link through your blog, YouTube channel, social media, email, etc. 4. Earn commissions every time someone buys through your link. 🛠️ Common Platforms & Networks Amazon Associates – Easy to join, huge product range, low commission. ClickBank – Great for digital products, high commission rates. CJ Affiliate (Commis
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A winning formula for B2B sales cycles
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🚨 Don’t waste your time on Digistore24 if you’re expecting easy money. Yeah, it’s an affiliate marketplace, but here’s what most people won’t tell you: ❌ The majority of products are low-quality, overhyped, or straight-up sketchy. ❌ Many “gurus” pushing it are just trying to sell you a course on how to promote it. ❌ If you don’t already have an audience or a solid marketing strategy, you’re gonna struggle. That said, affiliate marketing CAN work, but you’re better off with platforms like Amazon
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The future of AI in partnerships
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A new definition for PRM
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Nobody cares about brand ads anymore
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Why B2B creator vetting is still a manual grind
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How successful partner teams give and get value
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